“If your business is not on the internet, then your business will be out of business.” – Bill Gates
Reason #1 – Showcase your products and services.
Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.
Reason #2 – More customers
More than 4 billion people use the internet every day, and some 90% of those have purchased something, or contacted a company, online in the last 12 months. So by not having a website, you will be missing out on a big piece of the pie.
Reason #3 – Business value
Have you tried getting a business loan recently? It’s not easy, but if you try and the bank manager asks to see your website, you better have a pretty good one. It doesn’t just stop with the bank, the perceived value of your business will be lower in everyone’s eyes – especially your customers.
Reason #4 – Influence Customers While You Sleep
By having a website potentially thousands of people are going to see it. You are able to influence people’s decisions and educate them.
Reason #5 – Your competitors all have company websites.
Consumers typically start their buying journey with research and recommendations from peers and social network connections.
Studies show that once a consumer has an idea of what they need or want, they start researching, and 72 percent of them go online to find educational material, reviews, and testimonials, according to a recent report.
Reason #6 – Helps with business goals
That’s right! When it comes to writing the content for your website you are going to revisit things about your business that you haven’t in years. You will most likely reassess your business goals.
Reason #7 – 24 hours per day
Your website runs 24/7 without any supervision or need to lock it up. You can always be there for your customers.
Reason #8 – Communication with customers
By having a blog or even just a feed on your website, you can update customers on your newest offers, products, promotions, events, photos, or any other content.
Reason #9 – Marketing
Websites are accessible from anywhere in the world provided there is an internet connection. Since more and more people have access to the internet, even in remote locations, you can target a much wider audience if your business has a website.
I know there are other ways to do this, but by having a website you can have your own email [email protected]. It is more professional and easier to remember. I know you love your [email protected] , but it doesn’t really resonate with customers.